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{"id":5256,"date":"2013-10-01T14:25:34","date_gmt":"2013-10-01T14:25:34","guid":{"rendered":"http:\/\/conaed.com.br\/?p=5256"},"modified":"2015-11-19T15:26:29","modified_gmt":"2015-11-19T18:26:29","slug":"sobre-conaed","status":"publish","type":"post","link":"http:\/\/conaed.com.br\/conaed\/sobre-conaed\/","title":{"rendered":"O Congresso"},"content":{"rendered":"
O CONAED foi o primeiro congresso online no Brasil \u2013 a estreia foi em setembro de 2013. No ano passado, foram realizados o CONAED 2.0, em abril, e o 3.0, em outubro. A proposta \u00e9 ajudar pessoas a alavancar um neg\u00f3cio existente ou a criar um neg\u00f3cio do zero com o poder da internet.<\/p>\n
Pioneiro no Brasil, o Congresso Nacional de Empreendedorismo Digital (CONAED) realizou sua quarta edi\u00e7\u00e3o entre 6 e 13 de abril de 2015. Online e gratuito, o evento teve como tema \u201cComo ter um neg\u00f3cio lucrativo usando o real poder da internet\u201d.<\/p>\n
O congresso reuniu palestras dos maiores e melhores experts do mercado de neg\u00f3cios online, como o organizador Alan Pakes, al\u00e9m de \u00c9rico Rocha, Conrado Adolpho, Camila Porto, Vin\u00edcius Possebon, Bruno Gimenes, Samuel Pereira, Henrique Carvalho, Victor Dam\u00e1sio, e at\u00e9 mesmo palestrantes internacionais como Andrei Parabellum e Sebastien Nightt .<\/p>\n
O conte\u00fado \u00e9 voltado especialmente para profissionais liberais, aut\u00f4nomos e outros que queiram investir na carreira digital. Empresas off-line que desejam conquistar novos clientes e faturar pela web tamb\u00e9m est\u00e3o no p\u00fablico-alvo do CONAED.<\/p>\n
Entre os temas abordados est\u00e3o: mentalidade empreendedora, como vender mais utilizando o Facebook, como construir uma autoridade online, mensura\u00e7\u00e3o de m\u00eddias digitais, copywriting, storytelling, e-mail marketing, blog de neg\u00f3cios e estrat\u00e9gias digitais, entre outros.<\/p>\n
\u201cSe a pessoa colocar em pr\u00e1tica todo o conhecimento transmitido nas palestras, ter\u00e1 resultados. Os palestrantes s\u00e3o especialistas que dividem conhecimentos, hist\u00f3rias e estrat\u00e9gias que fizeram eles chegarem aonde est\u00e3o. Alguns deles constru\u00edram empresas milion\u00e1rias\u201d, explica Alan Pakes, que j\u00e1 criou 3 empresas do zero desde que come\u00e7ou a atuar no Marketing Digital.<\/p>\n
Sobre Alan Pakes, idealizador do CONAED<\/strong><\/p>\n
Alan Pakes \u00e9 Engenheiro de Computa\u00e7\u00e3o, formado pela USP em 2002. \u00c9 empreendedor e j\u00e1 fundou tr\u00eas companhias: a ag\u00eancia de interc\u00e2mbio Invista em Voc\u00ea, a empresa de tecnologia Atrians e a de marketing digital, Digital Summit. Com esta \u00faltima, organizou o CONAED (Congresso Nacional de Empreendedorismo Digital).<\/p>\n
Alan ensina empreendedorismo e \u00e9 expert em Marketing Digital. Adicionalmente ao CONAED, ele j\u00e1 fez diversos lan\u00e7amentos de produtos digitais pela internet.<\/p>\n