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{"id":6744,"date":"2016-02-11T10:24:24","date_gmt":"2016-02-11T13:24:24","guid":{"rendered":"http:\/\/conaed.com.br\/?p=6744"},"modified":"2016-02-11T10:24:24","modified_gmt":"2016-02-11T13:24:24","slug":"como-criar-um-blog-de-sucesso","status":"publish","type":"post","link":"http:\/\/conaed.com.br\/especialistas\/como-criar-um-blog-de-sucesso\/","title":{"rendered":"Como criar um blog de sucesso"},"content":{"rendered":"

Muitas pessoas resolvem come\u00e7ar seu neg\u00f3cio na internet mas n\u00e3o sabem qual o melhor lugar para isso…<\/h1>\n

Muitos acabam se iludindo com a ideia de abrir uma fanpage no Facebook mas n\u00e3o percebem que ficam suscet\u00edveis \u00e0s regras de terceiros, ou seja, do Facebook, que est\u00e1 sempre mudando e que, muitas vezes, por ter uma de suas regras transgedidas, deleta e\/ou bloqueia sem aviso a p\u00e1gina, prejudicando todo o processo.<\/p>\n

O post de hoje foi escrito pelo Henrique Carvalho, que foi o primeiro a conseguir 150\u00b0 na Hotmart (ferramenta para infoprodutos que recebe avalia\u00e7\u00f5es dos mesmos).\u00a0Tamb\u00e9m conseguiu 650 mil visitar para seu endere\u00e7o Viver de Blog e uma lista com 35 mil nomes em apenas 10 meses.<\/p>\n

Como construir um blog de sucesso<\/h2>\n

\"blog3<\/a><\/p>\n

 <\/p>\n

 <\/p>\n

Antes de construir o meu blog eu comecei analisando as principais diferen\u00e7as entre o novo Marketing (Inbound) e o velho Marketing (Outbound).<\/p>\n

O Inbound Marketing possui um custo bem menor do que o Outbound Marketing, \u00e9 alimentado por for\u00e7ar como a criatividade, o talento e o esfor\u00e7o e \u00e9 composto pelos mais diversos conte\u00fados como infogr\u00e1ficos, v\u00eddeos, f\u00f3runs, not\u00edcias, e-books, webinar, SEO, podcasts e, claro, blogs.<\/p>\n

O blog, na realidade, \u00e9 o pilar desses elementos pois todos s\u00e3o sintetizados e publicados atrav\u00e9s dele.<\/p>\n

Na minha opini\u00e3o os quatro pilares do novo Marketing s\u00e3o:<\/p>\n